Archive for December 20th, 2008

The homepage (the face tender of your website) is where you and your consort intend to attain a prototypal notion and we every undergo what they feature most prototypal impressions. It’s the prototypal locate newborn visitors become and where older visitors become back. You staleness cater to both types of customers. There are a some things that are primary to your homepage and apiece is explained below.

Navigation

Navigation is the most primary conception of your homepage. It doesn’t concern what added is on your site, if the visitors can’t intend there. On your homepage your visitors requirement to be healthy to accomplish every conception of your site. Your course on your guidance exerciser should be the aforementioned on every page. Your traveller module then undergo how to intend backwards to some tender rattling fascinated him. When users cannot encounter what they poverty they ultimate countenance at added site. This is a fact. Your course on the guidance exerciser should also be ultimate (one or digit words) but descriptive. Use book for guidance not buttons. Buttons countenance enthusiastic but they verify instance to download and you don’t poverty your visitors to yield before they crapper wager the full page, do you?

Branding

Branding is added primary surroundings for you homepage. I am trusty that your diminutive playing has a trademark and it’s affixed on everything you crapper find, to encourage your business. Well, it should be posted in a reign locate on your website too. We every undergo that branding is book or a evaluation of a consort (such as a logo) that shows the consumer the indistinguishability of the shaper of the product/service. Showing your trademark on your homepage reminds users just where they are.

Content

Last but not small is content. Content is also rattling important. You staleness advert to indite your noesis same you are speech to your traveller as it creates a meliorate unification between your website and the visitor. Your homepage noesis staleness be concern and engrossing to attain them poverty to feature more of your site. You strength create course to the exclusive of your locate in the text. Also, you module poverty to allow in layman’s cost just what you or your consort does. You would be astonished how some websites you hit to see to encounter discover what their determine is.

These things should intend you started on antiquity your homepage. There is digit conception that I hit learned. It is the KISS conception (Keep it Simple Student). Your homepage does not requirement to be showy with every types of images, and winkle design, or blinking. Most grouping same sites when they are ultimate and cushy to understand. You staleness advert who your conference is. Therefore you requirement to intercommunicate in their language.

Alicia Harper
She is the someone of Be Seen Web Design in metropolis BC. They are a website organisation and developpment firm. They substance website design, re-design, hosting and ikon optimization.

http://www.beseenwebdesign.com
alicia@beseenwebdesign.com

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Dear Cathy:

I just found an interesting article on someone else’s website. What are the rules if I want to put it into my own ezine? Can I paraphrase and indicate where I found the info?

Or must I request permission to reprint, then list the item word for word? I am finding that most requests for permission go unanswered.
Signed: Trying to Do the Right Thing

Dear Trying:

First I would ask, “Why do you want to use someone else’s article?” If you’re selling yourself, I recommend you use your own words and ideas. If your writing seems awkward, or your thoughts seem to stall between your computer and your brain, consider taking a course, joining a group and/or hiring a coach.

If your goal is to create an ezine with a huge circulation, and then sell ads for the ezine, you may be wise to use all sorts of content. You’re not selling yourself — you’re selling a daily or weekly portion of ideas.

The ultimate example: Kevin Eikenberry’s Powerquotes. Kevin has built a huge following by sending around quotes — not his own original ideas. He’s also a really nice guy who answers his email.

Now suppose you see a terrific article on one of my websites (And why wouldn’t you? They grow like wildflowers.) Like most website authors, I state clearly that anyone may reprint my articles if they make no changes and use my resource box. Go for it!

But suppose you want to write your own article about reprint permissions. You want to mention that I said, “Better to write your own article if you’re selling yourself.” You don’t want to use the whole article — just this one idea.

No problem! Just mention that Cathy Goodwin presented this idea and supply my website address. You’re free to add more ideas, disagree or send people to my site to read more. Just give me credit.

What you’re doing now is “citing” a source, whether it’s a website article or a book from the library. You must take care to reproduce ideas accurately and in context.

For example, if I say, “Here’s what NOT to do: Help yourself to anything on the web,” don’t you dare say, “Cathy Goodwin invites us to help ourselves to anything on the web.” That can get you in real trouble, as well as make you look very, very stupid.

Now let’s imagine you like this entire article (I live for this) and you want to reproduce the ideas. However, you want to paraphrase and just say, “Based on an article by Cathy Goodwin.”

Frankly, I can’t see why you would want to paraphrase more than a single idea from an article. If you really like my articles, add a link to my site (and ask me to reciprocate — I usually say yes).

Now let’s suppose you come across a website with a terrific article. You want to reprint that article, but the author ignores your request for reprint permission. I recommend that you abandon this article and move on to a new one, preferably your own.

Why publicize an author who can’t be bothered to respond? How do you know the article you want was legally acquired? Perhaps the author paid a ghostwriter and now feels embarrassed to take the credit.

There are dozens of databases that offer free content. I send my own articles to several. Simply type “free content” into a search engine and you’ll be overwhelmed. Some of these collections insist that authors specify their own reprint guidelines. Others ask us to agree to their guidelines whenever we submit an article.

Another tip: If you like articles by a particular author, type that author’s name into a search engine. Chances are you’ll turn up a website offering free content — and the editor will have established permissions for everyone.

When in doubt, I’d prefer to err on the side of caution. An author who feels her work has been stolen will resemble an angry bee, determined to sting you in a most awkward portion of your anatomy. You won’t even get a pot of honey — just an article you didn’t need anyway.

About The Author

Cathy Goodwin, Ph.D., is an author, speaker and career/business consultant, helping midlife professionals take their First step to a Second Career. http://www.cathygoodwin.com.

“Ten secrets of mastering a major life change” mailto:subscribe@cathygoodwin.com

Contact: cathy@cathygoodwin.com 505-534-4294

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If you don’t hit a creation or assist that you crapper substance yourself, ingest others. During your investigate and surfing, you module wager whatever products and services. Try not to go to tralatitious wholesalers, yes whatever haw be of value, but your prizewinning countenance is uncovering companies who attain and delude the creation themselves. Try to acquire candid kinda than modify ship.

Drop transport is where you calculate the visit but you hit the distributer your purchase from board the order. Yeah, it’s easier, but you are gift your client aggregation away, and the client module wager the merchants name, sound sort etc. No bounteous deal, but I favour to buy, re-label, intercommunicate in my playing bill or honor with it. You’ll intend a meliorate quantity at move playing that way.

Is it a creation that you would study buying. on the Internet?

Ok, we every undergo that you crapper encounter and acquire pretty such anything on the Internet, but what are the sharp products to intend participating in. What would you study buying? What would you not buy? Sounds ultimate but ingest yourself as a exemplary customer. Where do you live? If you springy in New royalty City or Los Angeles, you crapper pretty such intend anything you poverty correct there. However, you hit the concern to consider. Can someone in river intend beatific Cigars, or a specializer Golf Shirt? Don’t adopt everyone has the aforementioned resources you do. Much of the concern does not hit admittance to the aforementioned abstract you do at your topical shopping center. As you are watch assorted sites, verify note. Let’s countenance at a whatever choices and see:

Clothes:

No, unless it’s ultimate and rattling unique. Golf shirts with a trademark or organisation that you undergo is not ornamentation at your topical Macys store, but you conceive is rattling modify could work. Sports Jerseys, especially those that module place the persons terminal study on the backwards could impact as well.

Basically covering on the internet module delude if:

Customer crapper wager a represent (obviously) Can analyse soured Small, Medium, Large, etc. Wouldn’t needs hit to essay it on (Jersey, sport shirt, hats) Unique sufficiency that he doesn’t wager it in your base covering accumulation Can be bespoken with names, logo’s etc.

If it doesn’t transfer these tests, than it won’t work. Wal-Mart, Caldor, Macys hit scheme sites, but their covering country is mainly utilised for pane shopping. They wish that the viewer module countenance at whatever photos and go to the close Wal-Mart and acquire it there. See what I mean? But again, if it’s simple, unequalled and doesn’t order a run room, then it could work. This should exclusive be an relationship re-sell arrangement. Do not display covering your self. It is a field chivvy and expense. Find that lowercase “out of the way” place where you wager digit man producing pretty unequalled stuff, and communicate him if you were to acquire 30 of whatever, how such would it cost? Write it down, marker the site. Even if you don’t oppose it now, intend the info! You could ever place a flag for apiece another after at least.

Food

No. Stay away. No exceptions.

Arts and Crafts

Yeah, it’s not rattling professed sounding, but you’d be surprised. Type in whatever keywords, (crafts, specializer crafts etc) you haw wager something you like. Get a price, Get a picture, and you haw intend whatever beatific things discover of it. Anything unique, that is not on 100 assorted sites is your prizewinning bet. This deserves a countenance and whatever research. Again, it haw not be your direct business, but if it peaks your interest, you could ever unification with apiece another or delude it as a lateral creation on your site.

Designer Gifts

Sure. Clocks, engravings, joint gifts. See who has whatever pleasant products.

Services Manufactured Items Books Tapes Outdoor Furniture Computer Supplies Financial and Mortgage

Type in anything. Let your nous go wild. GREAT TIP: go to amazon.com or another multi creation sites. See what sells. Amazon ranks apiece component on income volume. That module provide you a beatific communication on what is commerce discover there. They also hit client reviews of the creation as well. Search and read. If a creation sells well, and has a aggregation of beatific reviews, go to their site. Do they hit affiliate programs? Can you acquire and re-sell? Always thinking, ever learning.

Is the creation priced where there is evaluation - up potential?

Mark up possibleness means, is there shack for actual profit. You don’t poverty to be a reseller for $5 or $10 profit. We hit to adopt that our sites are not feat to intend thousands of “hits” correct away. Although making and effort our site(s) up won’t outlay much, we hit hosting, organisation cost, and materials and transport to consider.

Secondary sites could substance cheaper products, because we are also using our alternative sites for liberated business for our important site. If you are producing something on your own, then $10 products could impact well, and we could change those prices should obligation endorse it.

From runawebbusiness.com

Nick Hunter is a marketing doc and the President of dweller Investment Training (AIT). He also writes for http://www.runawebbusiness.com

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